Current Collection

Spring / Summer 2025

As a young family business, PICARD has been living its love of craftsmanship, fashion and people since 1928. High-quality leather goods from our own factories underline our claim to act in a socially and ecologically responsible manner. Traditional craftsmanship meets fashionable zeitgeist. PICARD - It's a tradition

HIGHLIGHTS F/S25

Shoulder bag Tango 3305

Bucket bag Java 1210

Backpack Speed 2392

Bucket bag Java 1211

View all

Super practical, super chic

DISCOVER THE NEW COLLECTION

Each bag is a timeless symbol of self-confidence and personal life experience – where traditional craftsmanship meets meticulous attention to detail and design. This philosophy is also reflected in the PICARD Spring/Summer 2025 collection.

Classic models such as shoppers, crossbody bags, and shoulder bags are sure to set fashion lovers' hearts racing, along with the current trend colors: Limoncello, rose, and mentha.

DISCOVER OUR LOOKBOOK HERE

Our Bestsellers

Shopper Sonja 2497

€39,51

Shopper Sonja 2794

€31,60

Bucket bag and Backpack Sonja 2777

€35,55

Bucket bag and Backpack Sonja 2777

€35,55

View all

Our Values

Sustainability

Even though the topic of sustainability is on everyone's lips today, as a company that works mainly with natural materials, it has been on our minds for decades.

Craftmanship

Passing on the traditional craft from generation to generation is the foundation of PICARD. That is why training the next generation is still part of our corporate DNA today.

Responsibility

From the very beginning, PICARD has supported the development of disadvantaged regions on the ground and attaches great importance to fairness towards all stakeholders.